Improvado

AI marketing OS with 1000+ connectors and AI agents (Claude, Codex) for unified data, attribution, and automation

Marketing & SEO

Overview

Improvado is an AI marketing OS that aggregates data from 1000+ marketing platforms (Google Ads, Meta, LinkedIn, TikTok, Klaviyo, Shopify, Stripe, Analytics, CRM, etc.) and exposes it via MCP (Model Context Protocol) to Claude, ChatGPT Codex, and custom AI agents for natural language insight generation. Free plan includes AI agent and 50 actions/week; MCP Only ($100/month) unlocks 2M rows/year of daily data sync. Advanced plans (custom) add 600M rows/year, multi-touch attribution, creative analytics, and 4,000 actions/week. Specialty: automated marketing data governance.

Improvado offers no French-language interface and no French-speaking support. A complete API, webhooks, and GraphQL enable deep integration for data engineers. SOC 2 Type II, HIPAA, and GDPR/CCPA/PECR compliant per vendor. Major caution: Improvado demands high technical competency to exploit full capabilities (MCP, custom AI agents, complex data transformations); product ROI requires dedicated tech or data engineer teams capable of writing custom code. MCP-only plan at $100/month is attractive for entry price but very limited in volume (2M rows/year). The tool excels for organizations with fragmented marketing stacks (20+ scattered tools) and teams able to configure advanced AI agents. Optimal use case: multi-client agencies with centralized stack.

Our verdict

Best for mid-market and enterprise marketing agencies and CMOs with fragmented marketing stacks and a tech team able to pilot AI agents. Not for you if you are solo or in a small non-tech team: Improvado is powerful but demands advanced marketing engineering.

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Improvado: pricing, review and alternatives — librairy.io